Do you sell to other businesses (B2B)? Is it hard to simply explain how you are different? Is it a challenge to get your message past the gatekeepers and clutter? Roy Williams says this is my superpower. Be ready to embrace “unconventional”.
Started working before my driver’s license occupied space in my back pocket. Got into the family business after a mishap on a Football Field in high school. Spent over 30 years navigating through a billion dollar industry. And wasted $40,000 on a marketing blunder that still hurts.
I helped our family business reach $300M a year in revenue, and at the age of 43 aided in facilitating its sale. There has been one overarching theme to my success: COMMON SENSE. Overthinking can happen in businesses of all sizes. Let’s make smart, game-changing decisions together.