Growth in residential home services and retail requires way more than just great advertising. My elite teams provide the perfect storm for profitable growth - Higher Quality leads, more profitable sales at a higher average sale and gross profit, and a proven recruitment system that gets results in two tough areas, tradespeople, and salespeople.
I’ve helped home service companies across the US and Canada achieve over two billion dollars in sales over the last two decades. I even wrote a book about it. Since starting my own shop in ’06, I’ve helped eight different clients quadruple top line sales. Before that, I was an employee of Roy H Williams for two years, writing ads for his personal clients.
My team and I help owner-operated companies get more grow outta their advertising dough. Radio, TV, Web, whatever works—once you and I agree on the strategy up front—we’ll get em in sync, singing a winning tune that makes you the ear worm that won’t let go. Best of all, we’ll have fun growing together. (Some exclusions apply: See “Who’s Not A Good Fit” first…)
At 26 I bought a business. At 29 I sold it for 4X what I paid, and all I changed was the marketing. I thought… maybe I could do that for other businesses. I’ve had to make payroll. I understand the fear of change. Together, we’ll share the joy of seeing great ideas deliver spectacular results.
Do you sell to other businesses (B to B)? Do you find it hard to simply explain how you are different? Is it a challenge to get your message past the gatekeepers and clutter? Roy Williams says that this is my superpower. But you are going to need to be ready to embrace “unconventional”.
A Wizard of Ads Partner since August 2001. My passion is helping the ambitious underdog become the big dog. I've helped business owners in Australia, New Zealand, the United States & Canada. So if you want to become the big dog, or want to market your business better, let's have a chat. Click my image above for contact details.
Are you smart, or wise? Roy Williams wrote, “A smart man makes a mistake, learns from it, and never makes that mistake again. But a wise man finds a smart man and learns from him how to avoid the mistake altogether.” Working with me is a wise decision.
No ad deserves a customer’s attention. We have to earn it. I’ve spent my entire career working at big, multinational agencies on some of the world’s biggest and most successful global brands. Why can’t we bring that strategic thinking and that breakthrough creativity to every client?