Want your ads to get noticed? Deny a common truth.
When something violates our expectations, the hippocampus prioritizes that information.
Putting Funny Ads To Work For Your Boring-Ass Business – Pattern Interrupt
When you shatter a pattern, their meat-computer snaps into focus.
Putting Funny Ads To Work For Your Boring-Ass Business – Ordinary to Extraordinary
None of these products were inherently interesting, yet their ads have been enjoyed hundreds of millions of times.
Here Is How To Easily Put Together The Puzzle Of Online Brand Management
If even one of these factors is out of sync, your message will seem “off” to your audience, and thus your brand building will be greatly diminished.
This Simple Formula Makes Truly Presidential Presentations That Inspire Action
The principles that Manley preaches are ESSENTIAL to capturing and holding attention. Be it short ads, long copy, presentations, or public speaking…
Putting Funny Ads To Work For Your Boring-Ass Business – Parody
If the humor isn’t tied to the message; if you can’t talk about one without talking about the other, then any attempts at persuasion will be short-lived and not very memorable.
Putting Funny Ads To Work For Your Boring-Ass Business – Juxtaposition
Is your business in a boring industry? Then I’m PB&Jelly of you. Jealous because you have a YUGE opportunity to stand out.
Writing Car Ads That Don’t Suck
The day Rick posted his 2003 Ford F 350 on Kijiji (a weird Canadian Craigslist), there were 66 other listings for the exact same truck. Rick’s rig sold in 23 minutes...to a Texan.