A Brain So Smart It’s Stupid
How to remember the details when your brain is determined to forget.
How to remember the details when your brain is determined to forget.
Here are 4 important considerations to choose a strong name.
Brevity and memorability make them effective in social media, TV, and radio.
Start these today to attract more relational buyers, the kind that build the most profitable businesses.
Edison and Dali used this long before science explained it.
When you understand how humans actually buy, you don’t have to force the sale.
Are we building for speed, or are we building for staying power?
Both bird feeders and ad campaigns will typically fail to attract their intended targets for similar reasons.
There are four kinds of people you meet when you're sailing the water of life. Only one finds success.
Every choice, big or small, either reinforces your brand’s identity or confuses it.