We’ve been conditioned - when they stick out their hand out and say “trust me,” we grab our wallets and run the other way!
Imagine somebody wants to document your (presumably) unique company culture. You invite her to one of your morning meetings. Now, does her observation confirm or contradict your ads?
After six months, employees were recognizing each other with little compliments. Staff retention was rising. Sales were up 43% at the end of the year.