Business ownership is not a career path. It’s a lifestyle choice. It’s not for everyone. There are sacrifices to be made.
Anyone worth their salt can tell you the steps you need to take to get “Where you want to be.” The problem isn’t identifying the steps. The issue is what to do when a mountain gets in your way.
You have not heard of him, but if you've ever run an ad on TV or Radio then you have him to thank. Learn the key to controlling eyeballs (and your own destiny).
Just like the friends that go to your neighbor’s party when the freebies are gone, Transactional Customers mooch from you until there’s nothing left to give.
A beachhead is a defended position on a beach taken from an enemy by landing forces from which an attack can be launched. In business, beachheads are found where competitors aren't willing to go.
My phone buzzed with a text message that changed my life for the next two years. The assistant manager texted that he quit his job. He followed with a second bomb that everyone quits. No notice, no negotiations. Just quit.