Collaboration in Campaign or How Fudd became Bud
Sometimes in creative corners, collaboration is a four-letter word, like “Nyet.” But, recognizing a good idea and building on it is a resounding, “Da” (Sounds like DUH.)
Cookie Wisdom
The message came in a fortune cookie. In tiny capitals it shouted, “BUY THINGS BECAUSE YOU NEED THEM, NOT BECAUSE THEY ARE ON SALE.”