What Is My Company’s Mission?
You posted core values on your wall, maybe a code of ethics and the employee handbook. Why didn’t they do as they were asked?
You posted core values on your wall, maybe a code of ethics and the employee handbook. Why didn’t they do as they were asked?
You see them everywhere. Customer-centric aspirations that feel nice. They seem nice. I bet they’re nice. I call shenanigans.
Aaron had no money, no prospects, and owed a bunch but he wasn’t a quitter and is now running a 44-million-dollar plumbing company.
If we unmask how the sales process works, it’s simple: You make the sale when your beliefs align with your buyers’ beliefs.
Servant leadership has been shown to increase participation from team members, as they feel more valued and appreciated.
High worker satisfaction companies outperform low worker satisfaction companies by 202 percent.
It takes courage and confidence to bundle. But done right, you will increase your conversions, average sale, and profit (C.A.P.).
Workers are raising their standards on what they expect from their working environment.
You're thinking, “Jungian archetypes? What can I do with that?” Understanding what resonates with customers can help you speak to their needs.
Closers aren’t pushy, but they are persistent as all get out. Why? Because they have a secret weapon to close the sale.
If we didn’t track them separately, we wouldn’t see unbranded keywords were losing us money.
How do you know when your team is lacking motivation? What are the telltale signs you should look out for, and what can you do?
You can’t bring all of your employees into a room and shout out what you think makes you successful and hope it works.
The only way you can have a clear message is if you speak the same language as your customers.