About Rick Nicholson

Rick Nicholson is a multi unit business owner and partner at Wizard of Ads. He looks at marketing from the perspective of relationships, corporate beliefs and most importantly its effect on sales. If you want to want to know how he can help you, he can reached at [email protected].

Once upon a time…

2022-09-26T14:38:51+00:00By |

Great stories have three principal roles: hero, victim, and villain. These roles need to be filled: Prince Charming, Stepmother, and Cinderella.

The key to happiness

2022-09-16T15:19:47+00:00By |

This year’s team only has two returning players from last year. One of them is my son. He thinks I’m full of crap.

Who you gonna call?

2022-08-29T13:47:09+00:00By |

Halloween 1985 would have been forgotten if Chris hadn’t brought the Roman candles. But in business, Remarkability and Memorability are often rejected for the safe.

Love is a game of catch.

2022-08-09T14:43:22+00:00By |

Understand your customer, and you will never sell to them. They will buy from you over and over again because you care about them.

What a fool believes

2022-07-27T14:56:51+00:00By |

The gatekeeper job does not belong to Facebook or Twitter. You are the gatekeeper. Keep fools away from your airwaves.

The smells of your product

2022-06-06T20:52:12+00:00By |

Asking you silly questions like the tastes and smells of products opens the real question. How does your product make customers FEEL?

The hand of God

2022-05-31T17:30:03+00:00By |

Time stopped at 9:22. I was in the middle of a presentation to a group of entrepreneurs. CLICK, the clock stopped.

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