Treat Your Job Seekers Like Customers
The job market is becoming more competitive and companies are struggling to find the right talent.
The job market is becoming more competitive and companies are struggling to find the right talent.
Accountants are mostly historians. They use past data to predict the future. Marketers are writers of the future and use words to create it.
The answer is to get better at identifying and closing more sales of both Transactional Shoppers and Relational Buyers.
Price is the easiest to match. Competitors will drive you out of business using this strategy when they have more money than you.
A recent study found that a whopping 90 percent of parents get their kids’ input before buying something.
Your client’s satisfaction is not a function of how much they like your product.
In the pursuit of money, people do terrible things. That’s not you. But the darkness that clouds the community lingers through your life.
When the boss is spread so thin he (or she) can’t work even one more hour, the company stagnates at that level.
He never gave up, put crazy miles on his car, promoted and sold Kentucky Fried Chicken (KFC), and worked well into his seventies.
Reputations take years to build through word of mouth but can be built in only months through consistent advertising.
Most businesses are blind to friction points that may be holding their sales back. Here's the solution.
It’s important for you to seem like the same company in-person as on air.