“Google is God”
Just because you need Google to succeed doesn't mean it alone can put you in a leadership position.
Just because you need Google to succeed doesn't mean it alone can put you in a leadership position.
Is mass media a farce? Maybe. Or is there another way to get the right people to do what we hope them to do?
Forget gifts or incentives. Instead, focus on rewards for loyal customers.
Relational buyers are more profitable and make a long-term commitment.
What sets exceptional companies apart? The story. The people. And every customer interaction.