You are a Marketing Company (Whether You Know it or Not)
Let’s debunk a myth that costs companies millions of dollars every year… marketing is NOT just a department.
Let’s debunk a myth that costs companies millions of dollars every year… marketing is NOT just a department.
Things can get complicated with a family business and I cannot stress this enough: RULING BY COMMITTEE DOES NOT WORK.
How to craft a memorable sea shanty that beckons brave adventurers to the Nautilus.
Every adult was afraid I'd panic and run off stage. This was a public speaking course on steroids.
A warning for the s*** you should never pull.
A kite can fly. But only when it is bridled to something bigger than itself. It is part of a system that creates lift: A leader with a vision.
Being a master of your craft is more than just skill. It’s about understanding people.
I didn’t hear the ad, wasn’t looking for a job, and didn’t like that station. But maybe...
Use too much fertilizer and your business will smell like manure.
Cognitive Empathy is like a map of the terrain. Emotional Empathy is like stepping into the forest without a map.
Vacations are not just a benefit for the employee, they should be a benefit for the company as well.
Inattentional blindness is a real thing. It's not just about being a better explainer; it's about being a better thinker.
Growing your company should be fun, and it should feel good. Like giving up my Saturday morning cartoons to place magazines.