Military-Grade Persuasion for Your Branding
4 factors of messaging that make rivals clutch their pearls and whine at their inability to effectively counter you.
Jail time or love? It all depends on if you skip these steps.
The safe, easy choice wins out over the potentially better choice that carries more risk.
A “measure everything!” mentality eventually means nothing matters beyond making the cash register ring within 30 seconds of transmission.
The adage "a chain is only as strong as its weakest link" resonates with undeniable truth.
The customers won with a single flashy pick-up line often don’t stay long.