Good Things Come in Threes – Strategy, Message, and Budget
Without a well-structured strategy, owners often end up bobbing in the water with no landmarks in any direction.
A warning for the s*** you should never pull.
We’re constantly bombarded with information and stimuli, and it’s easy to get caught up in the present moment.
"In the absence of an emotional connection, people always choose the lowest price."
Being a master of your craft is more than just skill. It’s about understanding people.
Use too much fertilizer and your business will smell like manure.
Cognitive Empathy is like a map of the terrain. Emotional Empathy is like stepping into the forest without a map.