Getting Social With The Kleinmeyers : Swimming or Fishing?
Before you run advertisements on Facebook, make certain that your Facebook presence is truly alive. Here are four indicators to know your Facebook presence is alive and well.
Cubicalls: Press Pause
"Is this that transactional-relational thing?" “I think so. Her business should be relational." “Why?" "We’ve been taking Buffy to our groomer for 10 years. You ever bathed and brushed a Bichon? Our groomer isn’t the cheapest. But I never miss an appointment."
5 Things Your AdWords Person Should Be Doing
Google didn't tell anybody when they started feeding everybody's business ads over onto their video game platforms. So the impression count went up, the clicks went up. But they're all useless.
Cubicalls: The Cancellation
"Yeah, they were on for 6 months. But they don't want to renew. Some employees bought the business. She said they'd think about it in the spring.” "What business?" "That HVAC outfit. We had some great ads."
9 Things to Remember When Scheduling Media for Business Growth
1. Allow the same listener to hear the same ad at least 3 times every 7 nights sleep (sleep erases advertising)
“How do we modernize our marketing?” [AMA]
There’s a real danger in the word “modernizing” your marketing because we tend to immediately leap towards thoughts like, “Well, I need to be on Snapchat.”
How to create your first, “No Fail” Advertising Plan
First timer’s take courage! You must have Faith. Many have succeeded doing this and you can. Just be ready for the challenges.
“In your experience what would be the most effective kind of advertising?” – Zoe H. Australia
Variables: (1) The population of your market. (2) The size of your ad budget.
Discounted Media Opportunities, Should You Buy Them?
You're having a good day at work. Then the phone rings. It's the local magazine rep with a once in a lifetime discount offer. Now you're under pressure.
Should I Buy Facebook Ads?
I’m in a local BNI* networking group and the question, “Should I buy Facebook ads?” almost always comes up when I tell a local business owner that I do marketing and advertising consulting. I disappoint them with my answer. Let me show you why.
The Secret to Increasing Facebook Likes 560% in One Week
For about $11.43, I was able to jack up the followers. There are two things at play here: 1: Digital advertising is easy to buy. 2: Digital advertising is an overly complicated mess, for no good reason.
How To Grow Your Practice In Interesting Times
In this presentation, learn how you should model your practice (business) for success? How to ensure you have multiple marketing pillars working generating leads.
ESOV & FFA: Two Reasons 2021’s The Year You’ll Build Your Empire
Yes. 2021 will be a once-in-a-lifetime opportunity to blow the doors off with rapid growth. Here’s why.
6 Strategic Essentials Small Shops Must Get Right
You have to be careful because any amount you spend on advertising basically comes right out of your pocket.
When Will My Ads Start Working?
Few business owners advertise long enough to see the results of their investment. They’ll pull up the seed and throw it to the side. Nothing ever grows! And that’s a good thing for you.