Left turn to Albuquerque
Last year, a lawyer put up a billboard. He used the same graphics as the tv show with the headline, “Better Call Bob.”
It appears they are taking a page out of Canada Goose's book.
Stalled growth is an outcome of a growing dependence of home service contractors on digital media. They’ve bought into the “wasted circulation” concept.
The worker stays in place putting the pieces in. Henry Ford didn’t invent that. It was an employee of Ford's.
Because his commitment was to the customer, and because he never blinked, people said, “Oh, I like that guy. He’s on my side."
The best thing that ever happened to them was Costco stopped buying from Springfree.
Jeff Bezos said it’s really very simple. Will people ever say, “I wish I’d paid a higher price for this?”
One partner runs away. The other makes millions. How not to be blinded by the pursuit of the wrong objective.
Just because that’s how things are done doesn’t mean it will work for you or your customers.